Book Promotion, Marketing, Writing Business

Noise Trade: Letting Others Decide Your Book’s Worth

NoiseTrade

Noisetrade began as an indie music site where up and coming musicians could give away their work for exposure. However there was a twist, unlike most freebie sites, customers could tip artists. It was sort of a pay what you can thing.  Recently, Noisetrade got into the book business, and indie authors like Hugh Howey, are all onboard.  You see, all the cool authors are doing it but should you?

The Good, the Bad, the What?

According to the site, authors upload their ebooks and readers get to download it for free and if they (the readers) feel moved, they’ll tip you.  Noisetrade only takes a 20% cut and that’s how they make their money.  However, most people won’t tip at all and when they do, you might be able to pay your Netflix subscription with it.  At least that’s what I’ve been told.

Another point brought up by several authors is the permission issue. You see, when people download your book, they must give an email address. You are then sent that person’s email address via NosieTrade.  However you, the author, may still need to get their permission to email them or you could be spamming because it was NT that originally collected the data and not you.  It’s all contained in this line on the website, “Author/Publisher shall comply with all laws and regulations applicable to user data collection, data disclosure, and data use practices. Unless agreed to otherwise, NoiseTrade and Author/Publisher shall jointly own all user data collected from the Services”  In other words, you may need to send readers an opt in form just to make sure they’re cool with hearing from you.

Why Even Bother?

Noisetrade is being used by authors to build up their email lists or to amass a following for a book series. It’s no secret, free books are the most marketable because there’s no risk on behalf of the reader. Though I’m not a believer in giving things away for nothing, I do believe in a fair trade. If Noisetrade can get you a few reviews or new subscribers then why not? With a well rounded marketing strategy, NT can be an asset to any indie author’s book just like NetGalley or free-ebooks.net.

You can be Featured on Noisetrade for a Price

To be featured on their site you will need $250 which is a lot of money considering the site is new to the book business.  But if you want to take a chance you can email Joel Rakes: at joel@noisetrade.com and he’ll hook you up.

Honestly, you don’t need Noisetrade or any other site to giveaway your book. Many authors especially nonfiction authors, are giving away their books and using the pay what you can tactic on their very own websites.  However, if you want to spread the word about your book, you might want to expand your reach to where the readers are.  But since this is a new site there aren’t many authors who can vouch for NT’s effectiveness in moving books.  I encountered one author on the Kboards who claims she’s only had 50 downloads in a month and that was with promotion!

The Takeaway

It’s hard to say if Noisetrade will become the next KDP for indie authors, because it’s just too early but it is an avenue to consider if you got a free book to offer.  Honestly, I wouldn’t bother with paying for promotion because it probably won’t give you more exposure.  At least not $250 worth.

Okay, there you go, another promotional hack to add to your arsenal.  Next week, I’ll be discussing book clubs, how to find them and how to approach them.

Advertisements

1 thought on “Noise Trade: Letting Others Decide Your Book’s Worth”

Comments are closed.